UFW: The Official Web Page of the United Farm Workers of America, AFL-CIO
Home > Research > White Papers
 
Chronology of UFW-Coastal Berry Co. Election
 

April 1994-One year after Cesar Chavez's death, United Farm Workers President Arturo Rodriguez kicks off a major new field organizing campaign. Since then, the UFW wins 18 straight secret ballot union elections and signs 22 new-or first-time-contracts with growers.

August 1995-The 450 strawberry workers at VCNM Farms near Salinas strike over low pay, dirty restrooms, sexual harassment and other abuses. Then they vote 332-50 for the UFW in an election conducted by the state Agricultural Labor Relations Board (ALRB). In retaliation, the grower plows under part of the crop and shuts down operations after the '95 harvest.* It is the third time in recent years that strawberry growers have shut down

and laid off workers after they voted for the union.

Mid-1996-The UFW begins organizing California's 20,000 strawberry workers, focusing on the central coast region around Salinas and Watsonville. Workers have not received a pay raise in more than a decade. There are few, if any benefits, poor field sanitation, pickers being forced to work without pay, sex discrimination and harassment of women workers. Only then do growers begin to offer modest pay hikes and some minimal benefits.

April 1997-Some 30,000 strawberry workers and supporters march in Watsonville rallying support for the organizing drive. Many growers begin offering modest pay hikes and minimal benefits while some field conditions improve-all in direct response to the union organizing.

June 1997-Monsanto, the ag-chem giant, sells its California strawberry subsidiary, Gargiulo Inc., to new investors who vow to remain neutral while workers organize. The new firm-Coastal Berry Co.-remains the largest direct employer of strawberry workers in the country.

July 1998-Roughly 1,000 berry pickers, including many employed by Coastal Berry, receive $500,000 in settlement of a 1997 federal class action lawsuit filed with help from the UFW. It charged Gargiulo with making workers labor "off the clock" without pay. Meanwhile, the UFW has been preparing for a summer election among Coastal Berry workers.

July 1, 1998-To forestall the UFW, anti-union foremen and supervisors at Coastal Berry stage a riot to halt the harvest in company fields near Watsonville. A large anti-union mob attacks pro-UFW pickers, injuring three workers and two peace officers. The only person arrested during the melee, described by a law enforcement spokesman as the leader of the attack, is Jose Guadalupe Fernandez.

July 1998-In the next few weeks, the same anti-UFW foremen and supervisors go crew to crew forcing pickers to sign petitions for a union election. Pickers who don't sign are threatened with being fired or beaten up. The "union" pushing this election is the just-formed Coastal Berry Farmworkers Committee. President of the Committee is the same Jose Guadalupe Fernandez identified by a law enforcement spokesman as leader of the July 1 violence. Another committee leader, Neri Hernandez, was also an organizer of the riot.

July 23, 1998-Over UFW objections, the ALRB conducts an election at Coastal Berry. The UFW boycotts the election, calling it a "sham." Coastal Berry Farmworkers Committee wins by 113 votes. ALRB Regional Director Fred Capuyan says he is proceeding with the vote out of fear of further violence. "The state of California has surrendered to extortion and terrorism," declares the UFW's Arturo Rodriguez.

Nov. 5, 1998-Acting on company-filed objections, ALRB administrative judge Thomas Sobel throws out the July 23 election because 162 Coastal Berry workers in Ventura County who had the right to vote weren't notified of the balloting. Since the election margin was only 113 votes, the 162 disenfranchised workers could have changed the outcome.

May 6, 1999-The five-member Agricultural Labor Relations Board upholds the judge's ruling and invalidates the July 23 election, paving the way for a new vote.

May 19, 1999-The UFW announces 20 strawberry growers or industry groups have either been enjoined or agreed to court judgements under which they must stop financing or supporting "worker committees" trying to influence employees' decisions on unionization. Since the UFW filed a lawsuit in 1997 (UFW vs. Dutra Farms), subpoenaed bank records have revealed growers and grower organizations gave these worker committees more than $56,000. That violated a state law forbidding employers from bankrolling committees that interfere with their workers' right to organize. Coastal Berry Farmworkers Committee leaders, including Neri Hernandez and Jose Guadalupe Fernandez, were activists with the earlier industry committees and organized the

violence on July 1.

May 26-27, 1999-The ALRB conducts an election at Coastal Berry locations in Monterey, Santa Cruz and Ventura counties. Since no party receives a majority, a run-off is scheduled.

June 3-4, 1999-Challenged ballots mean no one receives a majority in the run-off. The initial tally is 589 for the UFW and 688 for the committee with 92-108 challenged ballots. The committee is expected to win once the challenged ballots are resolved, although the election would still need to be certified by the five-member ALRB.

June 11, 1999-The UFW files voluminous objections to the election with the ALRB, backed up by declarations from workers and others. Among the objections are foremen threatening workers with discing under strawberries if they vote UFW and the company allowing committee agents to campaign among workers in the fields during voting while denying access to the UFW.

June 1999

---------------------------------

* Even the Pete Wilson-appointed Agricultural Labor Relations Board issues a complaint against VCNM Farms for illegally plowing under a portion of the fields. It is settled for $113,000 in March 1996.